Experienced

ParentSquare

Senior Product Designer
June 2021 – Present
(formerly Remind, Inc. acquired by ParentSquare Dec 2023)

Remind was acquired by Parent Square in December of 2023. I'm contributing to our team's new combined mission to further student success through strong unified school communications.

  • Currently spending my time designing sign in features, standing up a designs system, product visioning, and team operations.

My time at Remind was spent scaling a personalized virtual tutoring service as new line of business, building zero-to-one features, identifying and pursuing growth opportunities, all while contributing to product strategy, process improvements, and team culture.

  • Co-led the development of our tutoring product vision and principles to align efforts across cross-functional teams

  • Designed several zero-to-one features to support a new strategic product offering to school and district customers

  • Refined and optimized our direct-to-consumer sign up funnel driven by research and experimentation netting an estimated $300k in ARR

  • Consistently shipped new and refined features to improve user experiences for tutors, parents, and students, including scheduling and communications features

Clever

Product Designer
March 2018 – January 2021

I was fortunate enough to serve as the lead designer on a newly founded and talented Discovery team, who’s initiatives spanned three user types, found initial revenue, and soon became a top-level company priority.

  • Led end-to-end design from inception to execution for products that shipped across multiple user types.

  • Overhauled our School Admin experience to double our feature offering and provide value, leading to 60% increase in monthly active users (22K to 35K)

  • Designed the Clever Library from scratch, revolutionizing the way teachers find and adopt edtech - used by over 10% of US teachers with 3.5x YOY growth

  • Drove growth of lead generation in our App Store through rapid cycles of experimentation and design (0.3% to 2.4%)

  • Matured the design org by crafting design principles, developing user personas, and expanding our design system

I proudly contributed to the vibrant and inclusive company culture by revamping the internal recognition program, planning team and org-wide activities, and evolving to support a
distributed team.

WalmartLabs

User Experience Designer
May 2013 – July 2017

Within the Customer Experience Organization I was proud to partner and learn from talented teammates, to deliver projects across many teams and platforms.

  • Led, designed, and shipped an optimized end-to-end in-store pickup experience on native iOS and Android to leverage updated features and support various new store formats resulting in NPS lift

  • Created native iOS and Android visuals for Walmart Pay, driving acquisition of more than 1 million unique users while earning a design patent (us D820,850) for our payment drawer interface

  • Explored and user tested several design iterations of a combined checkout and fulfillment system for grocery and general merchandise to inform strategic business decision

  • Shipped redesigns and optimizations across product, store, and checkout pages that drove higher conversion rates

In addition to project work, I grew soft skills from numerous internal training opportunities, and nurtured a cohesive and supportive team culture by reigniting our peer recognition program.

Freelance

Design consultant
Product designer
Interaction designer
Motion designer
May 2009 – Present

Between roles, I fill my time with freelance, contract, and consulting work.

  • Provided design direction and counsel to founder and CEO of a fertility consultancy service, wherein we collaborated closely to prioritize and organize content, build wireframes, and refine user interactions and flows

  • Established design processes for client’s growing in-house design team to facilitate consistent and efficient deliverables

  • Delivered wireframes to expressly communicate flows and interactions to developers for client’s CRM tool

  • Animated a suite of motion graphics components for a series of the client’s instructional horsemanship videos

Skilled

Design
Interaction design
Visual design
User research
Interactive prototyping
Rapid experimentation
Design systems
Persona development
Product strategy

Software
Figma
Sketch
Adobe CS
Mac OS
iOS
Android OS

Interests
Public speaking and improv
Workshop facilitation
Timeline-based animation
Game design and theory
Video editing
Photography

Educated

Miami University

BFA Graphic Design & interactive media focus
Oxford, Ohio
2005–2009

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